Iain Highfield

Sports Performance

Game Like Training

Iain's Mission

Our goal is to transform athletes by fostering more effective thinking and practice habits, ensuring that the pursuit of elite performance is a journey filled with joy and fulfillment.

Game Like Training: Transforming Potential into fulfillment.

"Tell me and I forget, teach me and I remember, involve me and I learn."

This ancient wisdom underscores our approach at Game Like Training, where Iain Highfield has revolutionized the integration of cutting-edge sports psychology and learning science into practical, engaging training for athletes. Specializing primarily in golf, our methodology has empowered junior, collegiate, and professional athletes to unlock their full potential and find joy and happiness while doing so.

Iain's innovative training philosophies have been adopted by top performers, including participants in prestigious events like the Masters, the British Open, and NCAA National Championships, as well as soccer fields where USWNT players compete.

Our Esteemed Clients Include:

The Canadian Women’s National Golf Team
University of Georgia Women’s Golf Team (Go Dawgs)
University of Missouri Women’s Golf Team
Penn State University
Daniel Gavins, Two-Time European Tour Winner
Chris Hanson, European Tour Golfer
Maria Fassi and Isi Gabsa, LPGA Players
PGA of China
Yael Averbuch West, USWNT (26 caps)
Robin Tiger Williams, European Tour Player

Iain has appeared on NBC television to discuss effective golf practice.

My commitment via my ‘Game Like Training’ coaching framework is not just to elevate athletic performance but enable athletes to find joy and happiness in the pursuit of excellence.